The holiday shopping season is estimated to be great as each year for small businesses. Cyber Monday or Black Friday usually see an increase in sales for online retailers by over 15% Year on Year. Surprisingly, only 51% of small businesses have a website and 97% of customers search online for products and services. Hence, …
Continue reading “Important Reasons Why Small Businesses Need A Website”
Digital Marketing is essential for any small or large business. With increased competition in the digital space, almost 50% of web traffic comes from handheld devices. Hence, digital marketing plays a crucial role here as it serves as a great platform to circulate engaging content. It will also help you maintain better communication with your …
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Have you tried a Cloud-Based email service for your organization? As per a survey conducted in the year 2016, it was found that over 90% of the companies surveyed were using on-premises email. Today email is one of the most important component services for most businesses. Despite on-premises email environments or third-party hosted email solutions …
Moving your business to a cloud is a big decision. Transition to a cloud-based system such as Office 365 offers you several benefits but it isn’t the perfect solution for all. Let’s discuss what’s good and bad with the new cloud-based Office and is it suitable for your business? The Best Things About Office 365 …
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You would be surprised to know that a simple data breach or cyber-attack or phishing email affects millions of people globally. With cities becoming smart and digital, there is an increased dependency on the internet and technology. Although a positive development, it also results in increased vulnerability as more people are connected to the internet. …
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Having a small business website not only aids the smaller companies in the promotion and sale of their products and services, but they also get to distinguish themselves from their competitors. This is true especially for clients that heavily rely on the web for learning everything about an organization. It makes a site one of …
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It is pretty much mandatory for a business to have a mobile app these days and it doesn’t matter whether your business is a B2B or B2C kind of service. It is significant towards the convenience offered to the clientele and underlines the speed at which your business operates. We can see a significant rise …
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Are you aware that CRM or Customer Relationship Management system is one of the fastest-growing software available in the market? It is expected that by 2025 revenues generated by the CRM industry are likely to reach over $80 billion. CRM is a central place that can be used to organize all details of your customers …
In the recent past, we have seen the rise of many omnichannel automation tools that can be used for marketing communication. However, emails remain the most popular way of communication going into 2021, and email marketing is likely to see a rise in the upcoming year. Although the rise of communication apps and Chatbots was …
Continue reading “Significant Email Marketing Trends For 2021”
Not a long time ago all you needed to keep up with the ever-changing digital marketing trends were a Facebook page and a website. Nowadays that won’t cut it. To reach your target audience, you’re going to need a lot more than just a Facebook page! New and innovative techniques have been introduced which will …
