While for some it seems a lot longer, it has been about six months since shelter orders were placed in many parts of the United States, as well as other parts of the world. Remote work has become normal for many individuals. Unfortunately, it is taking a toll on these people. Those who do remote …
Brand Reputation Mistakes That Could Cost Your Company
How the public sees your company is important. Brand reputation is crucial to making your business successful. Many companies will confuse brand reputation for their image or their identity. These two are essential aspects of a company, but they are not the same as your reputation. Brand reputation can be defined as how the public …
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Is It Worth Outsourcing Your Search Engine Marketing Efforts?
Over the past few years, a lot of companies started becoming aware of the advantages search engine marketing can bring them and are now dedicating a lot of time (as well as other resources) to making their brand more and more present online. However, starting an SEM or SEO campaign is far from being an …
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Is It Worth Investing In Internet Marketing?
The beauty of marketing lies in the fact that it’s constantly evolving and, as a company, you need to adapt as quick as possible, otherwise you risk missing the train. And, obviously, by train, we mean a lot of potential clients! Nowadays, we’re living in the era of internet marketing, as mass media is no …
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How Reputation Management Can Have an Adverse Impact on Your Business?
Talking about online reputation management, there are aspects which might be beyond the pale of your understanding or comprehension. Presently, a lot is taking place in the realm of ORM that might not be acceptable or inappropriate, going by commercial ethics or business transparency. To cite an instance of the above, an acquaintance of the …
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